Established in 2007 as Ataka for TV, Radio and Telecommunications & Multimedia Services, headquartered in Khartoum. Ataka unites the technologies and business models powering the creation, management and delivery of all forms of electronic media content to private and public institutions in Sudan.

     It works as a consultant for media institutions such as Sudan News Agency, Sudan TV and Radio Corporation.

In April 2012, Ataka became an official dealer for beIN Sport group in Sudan, selling encrypted smart cards to customers. Through its growing network of sub dealers in Sudan, Ataka manages to facilitate the acquisition of beIN Sport channel subscription for current and potential customers.